Janis Machala

Janis Machala is one of the go to resources for entrepreneurs starting or growing companies in the Pacific Northwest. Janis founded Paladin Partners in 1996 and her firm is involved in business strategy, fundraising (angel, venture, and corporate capital), team development, customer development, board development, business planning, strategic partnerships, and just about everything in between aside from writing the code or building the prototype. Janis guides founders as executive coach, business coach, muse, and some say fairy godmother. Janis likes to call it being your headlights and sharing the wisdom of hundreds of companies before you and saving you from all the mistakes and sharing all the learning amassed over the past 20 years.

Prior to Paladin Partners Janis was the CEO of Pinnacle Publishing, a company in the development tools and technical newsletter publishing businesses. Janis turned a company that had not made money in its 7 years of existence into a consistently profitable company as its CEO. A tech growth company career (Microsoft, Sun Microsystems, and Wang Laboratories) in product management, market development, and technology evangelism came before her foray into the world of entrepreneurship. Always as an intrapreneur, though!