Arif Gursel

A serial and social entrepreneur with over 20 years of experience gained from a unique blend of professional backgrounds and responsibilities. He specializes in product development, technology strategy, and business model development equipped to lead initiatives & people toward common goals. As a highly adaptable communicator and motivator, he’s able to work effectively with diverse management styles and people across all levels of an organization. He credits his success to a blend of curiosity, creativity, persistence, commitment, passion, and realistic “optimism”.


He’s most passionate about consumer behavior in the digital space and empowering underserved communities through S.T.E.A.M. education. Most specifically, devising strategies that drive physical interactions and engagements from digital touch points, while simultaneously working to diversify technology and entrepreneurship. He loves design in all forms, specifically the simple and beautiful things that delight us. His company VIBEHEAVY continues to serve as a startup lab where they create and spin out new brands, products, and services across multiple industry verticals with a specialty in entertainment, fashion, and hospitality. Similarly, his nonprofit P.A.C.E. follows a technology startup model, however there they focus on initiatives across Science, Technology, Entrepreneurship, Arts, and Media (S.T.E.A.M) education and activism.


When not building businesses or serving his community, you can often find him working hard to maintain his status as a super dad, sketching/wireframing, trying new coding trends, reading about concepts in business strategy, and generally doing things to leave the planet a better place than He found it.


Currently: He’s the Director of Product and Ecosystem Partnerships for Heroku, a Salesforce Company based part-time between Seattle, WA and San Francisco, CA (USA)