Narmeen Samad

Narmeen grew up as a child of immigrants and has spent most of her life in both Baltimore and Seattle. Both of her parents are from Pakistan, giving her the experience of growing up immersed in the Pakistani culture but also living in a very Western world.

Narmeen had the benefit of being surrounded by clothes that were not only rich in color, but also always the perfect fit.


In Pakistani culture, the process of getting dressed is incredibly personalized. You don’t just go shopping – you go to the bazaar (marketplace) and purchase beautiful, unique fabrics that you take to the family tailor, resulting in clothes that are not only unique, but the perfect fit.

The experience of going to the bazaar and having a rich and personalized clothing experience was quite different from buying clothes at department stores or the mall, which she often did frequently. As she got more into fashion as a teen, she was a bit dismayed to learn that the whole “Small/Medium/Large” sizing structure was not very customizable.

Luckily, she quickly discovered that she could apply the tailoring tricks that she learned growing up in Pakistani culture to a Western wardrobe. There are so many ways to make clothes flatter your body when you know how.

Narmeen is also greatly influenced by the colors of Pakistani clothes growing up, although, if you asked her what her favorite color is, she wouldn’t be able to choose, because she loves them all so much!

Color carries so much meaning and can instantly influence how we look and feel, and she loves helping her clients experience that. Though it’s true that not everyone loves a fire-engine red, she can assure you that everyone has a shade of red that they look good in.

Narmeen is a Certified Level One Essential Stylist with StyleCore and has been mentored by Carla Mathis, who is one of the world’s most prestigious Master Image Consultants. She has also completed basic certifications with School of Style, International Style Institute and is also a Certified Color Consultant and Certified Wardrobe Stylist with Fashion Style Institute.